PGS SCHEDULE 2021

Moving Towards Digitalization

Time
Topics
Speakers / Moderators
10:00
MYT

[Welcoming Speech] by emcee

10:15
MYT

Performance Marketing: Leveraging the Power of Native Ads

Join Alina as she discusses why native advertising is the go-to format to build awareness without missing out on performance optimization and the targeted cost of attracting a client.
Alina Kaspryk

Alina Kaspryk

Affiliate Partnerships Director in APAC
11:00
MYT

Designing Smarter, Faster and Easier for Business Growth

How implementing the right AI tools can help businesses, start ups and struggling entrepreneurs simplify the creative process by churning out content faster and easier while minimizing cost. 

Warren Leow

Warren Leow

CEO at Inmagine
11:45
MYT

The Biggest Lessons Learned While Building a Brand During The Pandemic

Business strategy on staying relevant during the pandemic and how to drive for brand impact during challenging times.
Francesca Chia

Francesca Chia

Co-Founder of GoGet
12:30
MYT

Quick Break

  • Networking session begins
  • Games Session
13:00
MYT

[Keynote Speaker] Affiliate Marketing CPS Model As The Future of Influencer Marketing During Pandemic

Many businesses and collaborations with bloggers has paused and changed due to the pandemic. Therefore, which steps should be taken to move cooperation with bloggers to the CPS model? Will your business work better using traditional marketing or CPS? Find out on this speech.

Nikita Shigov

Nikita Shigov

Head Of Business Development at Indoleads
13:45
MYT

[Panel Session] FUTURE TIPS AND TREND OF PERFORMANCE MARKETING OUTLOOKS IN 2022

Discussing latest trends in the performance marketing industry that could help businesses to survive and learn how the digitalization world is giving a good impact on the economy in order to survive this challenging pandemic situation. 

 

Hayato Nakata

Hayato Nakata

CEO & COO of ACCESSTRADE Malaysia & Singapore
Ayush Goyal

Ayush Goyal

Managing Director at Optimise Media SEA
Raymond Siva

Raymond Siva

Senior Vice President, Investment and Brand, Chief Marketing Officer at MDEC
Alejandro Kikuchi

Alejandro Kikuchi

Head of Asia at Workana
14:30
MYT

Emcee wrap up

  • Winner announcements (Games and SocMed activity)
  • E-Cert distribution
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